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Jeff Wooten

Jeff Wooten

Sign Builder Illustrated editor.

Posted by on in Branding/Marketing
In signage, should emphasis be placed on the name or the product?
Hits: 2486 1 Comment

Posted by on in Advertising
Never use a billboard to scorn a Cheesehead fan.
Hits: 3317 2 Comments

Posted by on in Uncategorised
Could some communities be looking at branding and signage to address fiscal shortfalls?
Hits: 3052 1 Comment

Posted by on in Branding/Marketing
Next Summer's "Dark Knight Rises" already boasts innovative marketing.
Hits: 3148 1 Comment

Posted by on in Monuments

A manufacturer offers QR codes on tombstones. Are these a natural fit for monument signs as well?

Hits: 2830 4 Comments

Posted by on in Branding/Marketing
Signage plays a role in exposure for companies at the 2011 Home Run Derby.
Hits: 2793 1 Comment
Welcome to the first post of SBI's blog.
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2014 Summer/Fall Buyer's Guide


Sign regulations have been a major topic in the industry. Is your town/city affected by a strict sign code?