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ISA Teams Up to Drive Expo Attendance
Burnsville, Minnesota—Full-service marketing company Visual Communications Group, Inc. (VCG), along with its flagship search engine signsearch™, has teamed up with the International Sign Association (ISA) to promote ISA Sign Expo 2010 being held April 7-10 in Orlando, Florida.
For the second year in a row, VCG is developing and executing a marketing program that inspires sign and graphics companies to register for Sign Expo 2010. “We’re going to have an amazing Expo this year—our best yet, and we’re excited to get the word out. VCG [does] an excellent job of promoting the event and driving event registration,” says ISA Associate Director for Marketing Sarah Singleton.
The marketing program includes a special offer that allows sign companies to register for the tradeshow portion of Sign Expo for free and a chance to instantly win a $500 Gift Card. Visual Communications Group is spreading the promotion through a coordinated series of email invitations, online advertisements, postcards, and call center support. Sign companies will be able to register through a VCG-hosted online micro site that is seamlessly connected with ISA’s current online Sign Expo 2010 registration process. All program elements will align with this year’s “Made You Look” event theme.
“We truly believe sign shops on our Network will benefit hugely if they attend, “ says VCG Vice President of Business Development Peter Beenen.
ISA Sign Expo 2010 will feature 1,600 exhibit booths from more than 500 companies showcasing the latest sign industry products, services, trends, and technologies. Attendees can also learn from industry experts through the ISA International Sign Academy, which will deliver over 60 educational seminars on topics such as digital imaging, legislative regulations, technical industry applications, management techniques, sales and marketing, online strategy, and more.
For complimentary tradeshow registration and a chance to instantly win a $500 Gift Card, visit www.madeyoulook2010.
Visual Communications Group, Inc.
Visual Communications Group, Inc., is a full-service marketing company that serves visual and graphic communications businesses through a family of online search engines and marketing services. Their flagship domain signsearch.com™ has been a trusted search engine in the sign industry for over ten years. Products such as digitalprintingsearch.com™, screenprintingsearch.com™, and VCG Stores™ provide essential online marketing and ecommerce opportunities to related graphics businesses. Visual Communications Group connects buyers and sellers through innovative, data-driven execution of marketing and promotions, online advertising programs, and e-commerce solutions.
For more information, visit www.vcgcorporate.com.
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