HP Graphics Solutions Portfolio Fuels Printing Industry Transformation

At PRINT 13, HP announced continued adoption of its industry-leading digital printing portfolio, highlighting customer installations and new digital solutions that help general commercial printers increase efficiency and profitability.

The analog printing market is projected to grow by a compound annual growth rate (CAGR) of just 1.2 percent through 2016, challenging print service providers (PSPs) to identify ways to grow business with existing customers and to reach new audiences. With HP Digital Presses growing at double-digit percent CAGR, HP delivers this path to growth, helping PSPs expand their businesses with a broader range of applications and faster turnaround times.

“Changing commercial printing business conditions are forcing PSPs to take a hard look at their technology, application offerings and how they create a competitive advantage in the marketplace,” said Stephen Nigro, senior vice president, Graphics and Inkjet Solutions Business, HP. “HP’s digital solutions’ portfolio is the future of the printing industry, fueling a transformation from analog to digital while offering PSPs new avenues to enhance profitability.”

Setting New Printing Levels in Large Format Business

PRINT 13 marks the first U.S. demonstration of the HP Latex 3000 Printer (pictured), which allows wide format printers to shift jobs from traditional solvent and produce new high-value applications.

It also marks the global debut of the new HP Designjet Z5400 PostScript ePrinter, the first multi-roll, large-format ePrinter for copy shops, which enables customers to expand print offerings without a large capital investment.

Advancing the Industry with HP Indigo Digital Presses

PRINT 13 marks the twenty-year anniversary of HP Indigo’s first press launch at IPEX 93. This is a symbolic milestone for HP Indigo, which is now experiencing strong adoption of its fourth-generation of presses. The HP Indigo 10000 Digital Press, which will be on display in HP booth 1241, recently was awarded a 2013 InterTech™ Technology Award from Printing Industries of America. As of August 2013, the press has had more than fifty installations in more than twenty countries.

Customers that have recently purchased the HP Indigo 10000 Digital Press include:

+ Ontario-based Cober Evolving Solutions, which is taking advantage of the B2 format for a wide range of versioned and personalized marketing materials;

+ Braintree, Mass.-based Superior Bindery, which is creating proposal binders, desktop calendars and various specialty trade print jobs;

+ Tobe Direct, a Bolingbrook, Ill.-based direct marketing firm, which is strengthening its digital offset printing ability and expanding its one-to-one marketing offerings; and

+ Boston-based UniGraphic, which is expanding its digital capacity to do high-end commercial print work.

As adoption and use of the press increases, more and more innovative, high-value applications have emerged. Examples include 29-inch photo book applications that achieve new levels of digital printing quality and size.

“With its B2 format, offset quality and productivity, the HP Indigo 10000 is a breakthrough addition to our business,” said Phiroze Havaldar, director, Mazda Imaging Pvt Ltd of India. “We now have a size advantage, enabling us to work comfortably with the larger-than-life-size photo books.”

Also at PRINT 13, HP will demonstrate the HP Indigo 7600 and 5600 Digital Presses, including features of the recently announced enhancement packages, such as the new HP SmartStream Production Pro Print Server with Direct2Finish functionality, HP Indigo Print Care 2.0, UV invisible ink for the HP Indigo 7600, and 600 micron support for the HP Indigo 5600. The enhancement packages improve the return on investment of an HP Indigo press and help protect customer investments in the presses as many of the features are backwards compatible.

A new version of HP SmartStream Production Center, a production management system, features an extended dashboard with new widgets for improved production visibility, analysis, and error management. At PRINT 13, HP SmartStream Production Center will serve as a central production management solution for showcasing live, end-to-end workflows that utilize the entire HP SmartStream solutions portfolio as well as cloud and in-booth systems from HP SmartStream partners.

HP also will demonstrate the broad range of labels and packaging applications made possible with the HP Indigo WS6600 Digital Press, including in-booth conversion of folding cartons on the Kama DC 58. Additionally, HP Indigo 30000 samples will be available in the HP booth.

More information about the latest additions to the HP Graphics Solutions Business is available at www.hp.com/go/HPatPRINT13 and www.hp.com/go/GSB.



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