Electrolux Dazzles its Dealers with NanoLumens Displays

When Electrolux, a global leader in appliances for households and businesses, needed a stunning display that would maximize the impact of its new brand messaging and product information at its recent 2013 Electrolux Partner Showcase in Toronto, they turned to Canada’s leading digital signage distributor, APG Displays.

APG Displays provided Electrolux with four NanoLumens® NanoFlex™ 112-inch displays that were hung above the venue in a curved configuration, making it possible for all of the video content to be seen from every area of the ballroom. Electrolux positioned the displays in the center of the room, creating a stunning centerpiece for all who attended.

“Thanks to the flexible design of the NanoFlex, everyone in the ballroom was able to see the displays at all times, making for a great visual in the center of the room,” said David Weatherhead, vice president of APG Displays, NanoLumens’ Canadian distributor. “Electrolux couldn’t have been happier with the result. Attendees were comparing the display configuration to the score board at the Air Canada Centre, home to the Toronto Maple Leafs, which is a very high compliment in Toronto.”

NanoLumens displays are extremely slim, ultra-lightweight, energy efficient, and feature a bright, seamless, high resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion.

“There are so many advantages to using the NanoFlex in a venue such as this,” said Josh Byrd, director of Marketing at NanoLumens. “Our displays are light, durable, and are able to stand up against ambient light, which is critical in this type of environment.”



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