Ryan Van Deraa, manager of Consolidated Electrical Distributors in Appleton, Wisconsin is the winner of a cruise sweepstakes sponsored by Keystone Technologies.
Josh Brown, vice president of Distributor Sales at Keystone explains the concept behind the promotion. “We wanted to draw attention to our SmartWire Electronic Sign Ballasts and the cruise sweepstakes was a great way to do that,” said Brown.
Keystone sponsored the cruise sweepstakes in conjunction with the launch of their new product, SmartWire Electronic Sign Ballasts. SmartWire sign ballasts are designed to replace magnetic sign ballasts, which can no longer be manufactured due to government regulations. Because Smart Wire is super lightweight and has identical wiring to the outlawed magnetic sign ballasts, it is quick and easy to install.
“It was a very long winter in Wisconsin, so I was really excited when I heard that I won the cruise,” said Van Deraa. “We sell a lot of Keystone products at CED, and we are loving Smart Wire. It’s a no-brainer for sign ballast replacement.”