Sam Mallery joins MAC Group in the role of Digital Marketing Manager

With the continued growth of the Nanlite brand, MAC Group is adding a Digital Marketing Strategist to the team.MAC Group

Sam Mallery joins the Nanlite Team at MAC Group where he will be responsible for developing the digital marketing strategy for Nanlite USA. For the past 6 years, he was in charge of marketing at Zone Five Software, makers of a popular fitness-tracking platform for endurance sports. Prior to that he was the Manager of Publishing at B&H, leading a team of designers, editors, and strategists who were responsible for the B&H Explora blog. During his 11-year tenure at B&H, he also worked in content strategy, on social media teams, and served as a technical expert.

Sam continues to actively pursue his interests in writing, music, and video production and still learns something new every time he creates. One of his bands was once signed to a label affiliated with Richard Branson’s V2 Records, which cemented in him at an early age the importance of being part of a professional, creative team.