13 Scenes from ISA Sign Expo 2024

From product innovations to educational speakers, this year’s show inspired sign pros at all levels.

Thousands of signage and graphics pros gathered for the ISA International Sign Expo April 10-12 at the Orange County Convention Center in Orlando, Florida.

Whether you wanted to grow your business or advance your career, this year’s ISA International Sign Expo gave attendees an inside look at the newest innovations and strategies in the graphics, print and visual communications industry.

The annual event—which drew 19,500 registered attendees to the Orange County Convention Center in Orlando, Florida—was the largest since the pandemic, approaching 200,000 square feet and featuring more than 570 exhibitors.

The expo highlighted skilled craftspeople in signage. The Wrap Experience once again showcased the talents of wrap professionals, while the Sign Shop Spectacular! displayed the work of installers and fabricators.

Additionally, ISA and The Wrap Institute, which jointly produce The Wrap Experience, announced plans to collaborate more closely moving forward, with ISA taking an ownership interest in TWI.

Flip through for 13 scenes from this year’s tradeshow floor.