Ten years ago, the phrase “content marketing” was not commonplace. But today is very different, and every business needs to understand how to implement content marketing strategies. The Content Marketing Institute defines content marketing as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience...
The American Planning Association (APA) recently announced attendance figures for sessions at its annual National Conference held this past April in Phoenix, Arizona. The session that focused on the Supreme Court’s June 2015 ruling on sign regulations, Reed v. Town of Gilbert, AZ, organized by ISA’s James Carpentier, ranked #4 in attendance out of 170 sessions and drew nearly...
SloanLED, leaders in LED technology, announces its Associate membership with the Alliance to Save Energy. Through this partnership, SloanLED looks to advance energy efficiency policy, connect with government officials and industry professionals, and access valuable energy efficiency resources. The Alliance to Save Energy is an organization with nearly forty years of experience connecting diverse businesses, nonprofit...
The Prairie Stone Center in Fargo, North Dakota opened in 2014 and has not only generated buzz for the stylish housings of its twenty restaurants and retailers, but its brand-new, colossal 24-by-24-foot pylon sign featuring acrylic stucco and EIFS stone finish is attracting its own amount of buzz. The centerpiece of this sign are two 16mm...
Agfa Graphics has added a new Digital Imaging Specialist, Anton Kotesky, who will be responsible for sales in the south eastern U.S. region, including North Carolina, South Carolina, Georgia, Alabama, and Florida. Kotesky will represent the company's award-winning digital wide-format inkjet systems, the Anapurna and the Jeti product lines, and the company's media portfolio. With twenty-five...
Esko’s (www.esko.com) Automation Engine is finding its way into wide format shops that need to quickly manage and produce their short-run jobs. For Category 5 Imaging (www.category5.ca), Automation Engine has eliminated operator time particularly by eliminating the painstaking and repetitive task of placing one-up artwork onto print sheets. Based in a 20,000-square foot facility in Burlington,...
The International Sign Association has expanded its popular publication, “Night-time Brightness Level Recommendations for On-Premise Electronic Message Centers.” While the recommended brightness levels remain 0.3 footcandles above ambient lighting, the new publication more detailed information on how to measure brightness levels with and without operational control. It also includes case studies of three communities that have successfully adopted the...
Peerless-AV®, the leader in innovative audio-visual, digital signage, and mounting solutions, is pleased to introduce the new SmartMount® Supreme Full Service Video Wall Mount (DS-VW775). The latest addition to the award-winning SmartMount® DS-VW line, the Supreme Mount, featuring new lateral micro-adjustments and convenient pop-out serviceability, is both lighter and easier to install and service than ever before. Ideal for creating...
FUJIFILM North America Corporation, Graphic Systems Division hails the first North American install of the Uvistar Hybrid 320 at GFX International, a Grayslake, Illinois-based visual communications firm. The Uvistar Hybrid 320 by Fujifilm continues to redefine the thinking about the capabilities of a combination flatbed and roll printer and is able to produce high quality rigid and flexible output...
As customer demand for more sustainable business practices and products continues to grow, manufacturing companies must rise to the occasion and meet these needs. In the graphics industry, 3M leads this charge by continually pursuing the creation of high-quality, eco-friendlier products. Thanks to this commitment, graphics installers can now enjoy the performance features valued in 3M™ Controltac™ Print Film...
