A recently released and comprehensive scientific study, The Economic Value of On-Premise Signage, provides strong proof of the importance of signs to businesses. The study, a collaborative effort between the University of Cincinnati's School of Design, Architecture, Art and Planning (DAAP) and the Economics Center, was unveiled last week during the annual National Signage Research and Education Conference (NSREC)....
The National Signage Research & Education Conference (NSREC) held October 10-11, 2012 at the Kingsgate Marriott on the University of Cincinnati (UC) campus, presented comprehensive data about signage from numerous perspectives. Leading representatives from the University of Cincinnati, Texas A&M University and the University of Oklahoma provided the latest research about the economic value of signs; before-and-after, traffic-accident reports...
Roland DGA Corp. has announced significant price reductions on two of its state-of-the-art VersaCAMM Wide Format Inkjet Printers, making these advanced, highly versatile printer/cutters more affordable than ever. Consumers can now save $4,000 on an advanced Roland VS-540 (previously $23,995, now $19,995) and $3,000 on a VS-640 (previously $26,995, now $23,995). "VersaCAMM wide-format printer/cutters are world-renowned for their quality,...
Sign Builder Illustrated columnist Jim Hingst attended the Airbrush Action Getaway, a five-day event consisting of information-packed seminars conducted by some of the world's leading airbrush artists, held in Las Vegas, Nevada October 8 to October 12. Check out some of the sights, sounds, artwork, and special effects (as well as instructions on how to use...
Utilizing the latest energy-efficient LED technology, WAC Lighting is proud to announce the introduction of a high-powered upgrade to the popular LEDme Reflex luminaires. Reflex features enhanced lumen output and new 2700K and 3500K color temperatures, to join the existing 3000K and 4500K. Engineered for precise thermal and optical performance, Reflex is ideally suited for high-end residential accent lighting...
LexJet, a nationwide developer, manufacturer, and distributor of digital-printing equipment, inkjet materials, and software, had its contract extended to be a preferred print shop supplier for MillerCoors distributor print shops through 2017. The ongoing agreement with Distributors Solutions LLC (DSI), Golden, Colo., runs through March 15, 2017. LexJet's contract was renewed based on its service, support, pricing, product breadth...
Direct Sign Wholesale announces a comprehensive change to their product shipping and logistics systems. The previous company product shipping structure had several carriers covering different parts of North America. The new system has one primary carrier covering multiple areas. This new structure results in an accelerated delivery schedule, particularly to the U.S. east coast. For example, shipping from Denver...
Digital Signage Expo 2013 is now open for registration at its Web site. Digital Signage Expo (DSE) is the world's largest and longest running International Tradeshow and Conference dedicated to digital signage, interactive technology and digital out-of-home networks (DOOH). Network owners and operators as well as other signage professionals can avail themselves of seminar curricula geared to helping them...
InteliCoat Technologies®, a world leader in coated paper, film, and specialty substrates for digital imaging applications, has announced the renewal of its fabric offerings with the re-release of Magic® FAB-6 and FAB TAC-S™ polyester fabrics. Both FAB-6 and FAB TAC-S have been renewed to meet customer demand for the popular 100 percent polyester woven fabrics. Magic FAB-6 is an indoor/outdoor,...
The Christie® YK200 dual-arm yoke was part of the recent twenty-fifth anniversary celebration of Shark Week, the popular Discovery Channel program that details the lives of one of nature's most intriguing and feared predators. Attended by press, producers, and friends of the network from around the world, the festivities took place at the Beverly Hilton hotel poolside. Part of...