ISA Goes “Gold” to Support a Green Sign Industry

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ISA_logoThe International Sign Association has made strides in the movement toward a greener sign industry. The sign association recently joined the Sustainable Green Printing (SGP) Partnership as a Gold Patron. SGP is a non-profit organization that provides sustainability certification in the graphic communications industry. As a Gold Patron, ISA recognizes SGP as the industry standard in sustainability for print facilities and encourages sign companies with print production to become SGP certified.

Founded in 2008, SGP has developed benchmarks for print facilities’ sustainability efforts in the areas of product, manufacturing process, and overall facility. With the addition of ISA, SGP now has the “full support of all major trade associations in the graphic communications industry,” said Marci Kinter, chair of the SGP board of directors.

“More and more companies in our industry are finding that their customers are seeking a commitment to green practices, or local and state regulations are mandating it,” said Sapna Budev, ISA’s director of industry programs. “In joining SGP, ISA has taken another important step to helping sign companies with print production facilities develop a clear plan to pursue sustainability certification.”

ISA hopes to feature several SGP-certified companies in its third annual Green Product Showcase at the International Sign Expo 2012, to be held in Orlando, Florida, March 21-24.

For more information about the SGP Partnership, the Patron program, or the SGP certification process, visit www.sgppartnership.org.