SNA Displays has announced the hiring of Megan Riddle as its new director of sales in the southeast U.S. Based in Northern Virginia, Riddle will work with existing and prospective accounts in various market sectors, including large outdoor spectaculars, complex custom solutions, entertainment venues, retail, and workplace signage.
Riddle is a veteran in the direct-view LED and audio-visual industries, most recently managing a sales team for Planar Systems, where she was responsible for one of the company’s largest regional territories. She also has experience focused on federal government and commercial sales for Bridges System Integration in the DC area.
Riddle said she has a passion for understanding all aspects of her customer and project needs, bringing her “customer first” attitude cultivated at Nordstrom early in her twenty-year sales career.
“SNA Displays presents a new chapter and challenge at a time where I’m ready for the next step in my career,” said Riddle. “I’m honored to join a well-established sales team focused on key, strategic verticals with one company mission: Total Project Satisfaction. It’s easy to see the vision Dennis, Jason, and Rick have for the future of SNA Displays, and I couldn’t be more excited to join such a well-rounded organization.”
Riddle is a native of Baltimore, Maryland. She attended Auburn University where she earned bachelor’s degrees in marketing and business administration. Riddle also competed as an NCAA Division I athlete in swimming and diving, earning two titles in the Southeastern Conference (SEC).
“Megan has a tremendous amount of success in our space, particularly on the audio-visual side,” said Rick Bortles, global vice president of sales for SNA Displays. “With ample experience at JC Decaux and Planar Systems, Megan is a great fit for us and our customer base. She’s been a top sales producer throughout her career, and we are proud to have her on the SNA team.”