LightFair Enhances 2021 Show Floor


LightFair enhances its exhibit hall experience with more than forty-five events, including networking opportunities, categorized lighting pavilions, educational pavilion tours and giveaways, across the three days of the trade show this October 27-29 at New York City’s Jacob K. Javits Convention Center.

“LightFair’s trade show allows powerful connections to be made between individuals in the lighting and design industries,” said Dan Darby, show director. “Whether those connections are made through exploring lighting in pavilions or attending networking events, our exhibit hall is the place to build and develop those relationships.”

Events around the exhibit hall will be presented in locations—LightFair Live, the Special Events Area, and the Designery—as well as guided tours across all five pavilions.

LightFair Live will feature seven presenters discussing topics such as utilizing smart lighting and understanding Bluetooth mesh.

The Special Events Area is a collaborative space for networking with industry professionals through ten events such as: scavenger hunts; open houses; and meetings.

The Designery offers twelve educational sessions covering topics such as: composing a winning award submittal; lighting designed for sex; and the LightFair mentorship Q&A panel.

Kicking off events at the trade show is the opening day speaker, Karim RashidTime Magazine’s “most famous industrial designer in all the Americas,” discussing The Business of Beauty at LightFair Live. Rashid will address how to keep businesses engaged and exciting during the mass mechanization of the twentieth century. LightFair Live will feature a lineup of an additional six sessions presented by exhibitors and member-based organizations throughout the trade show.

Nine of the industry’s leading membership organizations will host networking events in the Special Events Area during the 2021 LightFair trade show: Association of Energy Engineers (AEE); Illuminating Engineering Society (IES); International Association of Lighting Designs (IALD); International Association of Lighting Management (NALMCO); National Lighting Bureau (NLB); The Lighting Quotient; Women in Lighting + Design (WILD); and Women in Lighting Mexico (WIL). Networking events include presentations, a scavenger hunt and general meeting times for visitors to connect in-person with others in the industry.

Over three days, eight professionally-led tours will educate attendees and provide an overview of LightFair’s five pavilions—Smart PavilionDesign PavilionOutdoor PavilionThe Collective and the New Exhibitor Pavilion—along with a general show floor tour for new attendees and a tour of LightFair Innovation Award winners.

As an added bonus, all visitors to the New Exhibitor Pavilion have the chance to win one of three $250 Visa gift cards in LightFair’s new “Watts New” contest, where attendees must log five or more visits to new exhibitors in the pavilion. The contest runs through the LightFair mobile app, where visits will be tracked and winners will be announced.

In daily giveaways on the trade show floor, attendees can receive LightFair “swag,” such as branded water bottles, as well as snacks and vouchers redeemable for free drinks.

The tradeshow floor will showcase a total of 240-plus lighting exhibitors. Tradeshow access, as well as LightFair’s 45-plus exhibit floor events, is complimentary for the 2021 edition. As an added benefit, attendees who register for the LightFair Trade Show before Friday, October 15, automatically will be entered to win one of five pairs of tickets to The Edge, the highest outdoor sky deck in the Western Hemisphere with 360-degree views of New York City.

Admission to the LightFair Conference, which runs October 25-29, is separate from trade show access. Registration for the conference ranges from $90 to $1,495, and comes with access to some 35-plus sessions across six tracks, spanning over the five days of the conference. Sessions will range from two days, one-day, daily workshops, ninety-minte sessions, and sixty-minute sessions, offering near ninety CEUs.