SBI Sign Making Innovation Award: Second Place



Our Second Place recipient is:


Taylor Shellfish; Seattle, Washington
Submitted by:
Andre Lucero
Western Neon Custom Sign Builders
Seattle, Washington 

The Taylor Shellfish sign, located on Capitol Hill, is turning heads in Seattle’s most densely populated neighborhood, despite illumination challenges. The City of Seattle’s Pike/Pine Conservation District Sign Code does not allow any sign to have internal illumination, Western Neon created a sign that brought the client’s logo to life in a dimensional sign and complied with local sign codes, while adhering to the client’s budget. Manufacturing the Taylor Shellfish sign with innovative materials was the highlight of the project. 

The company used two sizes of faux-wood logs and marine-grade rope to add to the natural beauty of the sign. The use of faux-wood logs reduced the weight of the sign tremendously. Western Neon came up with the idea of using exposed neon to provide the final touches to this iconic sign, not only highlighting the text and the heron but also simulating the freshness of the ocean for the borders and water. 

Look for additional details about this project in our December 2011 issue. 

Meanwhile our First Place winner will be announced here on Thursday, September 29. And click HERE to see who captured Third Place honors.